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Spent a whole afternoon chasing a broken UTM link on our email campaign...
It took me 3 hours to realize the problem was a stray space in the URL parameter, which I swear I checked twice before hitting send.
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jesse843d ago
The universe has this weird way of hiding its smallest mistakes in plain sight. It's like when you're looking for your keys and they're just sitting in the middle of the kitchen counter the whole time, but your brain refuses to see them until you've checked every single pocket and couch cushion first.
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pipera503d ago
Is this one of those things where the fix is so dumb you almost wish it was something harder to find? My friend Sarah spent like two hours on a Friday afternoon trying to figure out why her analytics showed zero clicks from a big email blast. Turns out she had typed "utm_medium" instead of "utm_medium" (you know, double 'm' by accident) and the system just ignored the whole thing. She said she stared at her screen for a good five minutes after finding it, just feeling that mix of relief and pure annoyance. I swear these little typos know exactly when to hide, like they wait for the most inconvenient moment possible.
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